Where do people go to locate legal services and then research those services? They search the Internet, of course. How many lawyers are you competing against? That would be 1,335,962, according to the latest statistics from the American Bar Association. That’s a lot of competition. To be fair, not all of them are in your […]
Before you even press your fingers against your keyboard to design your website understand what the end intent may be and the appropriate steps to get there. The goals may be to attract clients. Maybe you want to provide information to current clients or colleagues. You probably want to do both. Whatever you decide, let […]
Every professional organization should have a polished website, especially a law firm. It engenders credibility from clients and potential clients, provides information about your firm and leaves a positive first impression. In deciding to establish a website for your firm, perhaps the first thing that occurs to you is to contract a website developer. In […]
One of the hallmarks of an efficient attorney is the ability to comprehend raw data and use it to support your arguments. But for some reason, too many attorneys let this skill fly out the window when it comes to using the many excellent free tools available online to track their legal practice website. Why […]
Marketing is key to getting your name out there and to grow your firm. However, you do not need a marketing genius to get clients in your door. Our technology-driven age has made it easier (and cheaper) than ever to promote your law practice like Don Draper. A good marketing strategy for your firm can be […]
Facebook is an extremely powerful social media tool, and it’s also one of the newest and most effective ways to advertise your services. Law firms are now advertising on advertising to drive traffic to their websites, using interesting blog posts that bring in readers who may eventually become clients. The Facebook advertising system allows a user […]
The Internet is more important for business than ever before. Whether you’re a dog groomer or an immigration lawyer, there are online tools designed to make your job easier – and in the law field, there are multiple tools and services available to keep your clients happy and your business functioning smoothly. One […]
Avvo.com is a popular online directory that rates Lawyers with a score of 1 to 10. Using their own algorithm, Avvo ranks lawyers for the consumer, allowing people to find an attorney that best suits their needs. The ranking also helps attorneys decide how well they are performing, and examines what they can do […]
Whether it is a WordPress theme, a drag-and-drop interface like Wix or Weebly or a basic HTML website, your website can say a lot about you, your law firm, and how serious you are about your practice; in essence it is the first impression you make on a potential client or legal professionals in your […]
With the growing popularity of live streaming video applications and platforms like Periscope, Blab, and Facebook Live, consumers (aka potential clients) are turning their attention to these platforms to find answers to their legal issues and to find an attorney to hire. Of course, as a lawyer looking to grow your practice, you should […]
Top 10 Most Cost-Effective Marketing Tips for Lawyers Marketing is a part of operating a successful law firm. You must have a successful marketing strategy if you expect to compete with other attorneys in your target area. “Selling yourself” does not come naturally for all lawyers; however, marketing does not require that you have an outgoing personality […]
How to Build a Law Firm Website from Scratch for Lawyers A website is one of the most important marketing tools for your law firm. Your business website acts as a first point of reference people look for to establish credibility about your firm. In this lesson you will learn exactly how to build your […]
