Starting your own solo practice is no easy feat. If passing the bar was hard, wait until you try getting clients and building a brand. Luckily, we created some videos to get you started!

A website is one of the most important marketing tools for your law firm. Your business website acts as a first point of reference people look for to establish credibility about your firm. In this lesson you will learn exactly how to build your own website and how having a website can help build your practice.

S T E P   O N E

Building a Website

GoDaddy.com – Buy a domain name.
GoDaddy.com or HostGator.com – Host your website. ThemeForest.net – Pick a WordPress template.

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In this lesson, learn how to get more traffic coming to your site and greatly increase your leads, conversions, and sales. These tips are super practical and easy to implement so you can do it yourself without hiring an expensive professional.

S T E P   T W O

Get Traffic

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Learn the 3 Fool-Proof ways of getting more leads to your site starting today. These tips are super simple to implement and will help you convert more leads from your site and make more money for you right away.

S T E P   T H R E E

Convert More Leads

Zopim.com Live chat with automated messages.

OVC Chat Live website chat with an agent always online taking leads.

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In this lesson, you will learn the 3 things you are doing wrong on your site today and how you can fix them instantly in under 1 hour.

S T E P   F O U R

Fix These 3 Mistakes

Steve Krug – Don’t Make Me Think

CrazyEgg.com – See what your visitors are clicking on.

HotJar.com – Heatmaps, surveys, polls, and more.

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Your logo is one of the most important branding aspects of your entire practice. Your logo builds credibility and shows that you are a true professional. In this lesson, you will learn exactly how to design a professional high-quality logo for your business for under $99. 

S T E P   F I V E

Design a Logo

Fiverr.com – Get a logo for under $5.

UpWork.com – Find a talented designer to work with.

99Designs.com – Get over 30 designers to work on your logo for multiple options.

Email Rifki the top designer on 99Designs.

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Business cards are usually the very first impression for your brand and your law practice. When you give your business card to a prospect, its very crucial and important that you do this right and you spend time on it. In this lesson, you will learn how to create your very own professionally designed business cards and to truly make a wow impression. 

S T E P   S I X

Create a Business Card

Fiverr.com – Affordable but lower quality designs.

GraphicRiver.net – Find a business card template.

UpWork.com – Find a business card designer.

99Designs.com – Get multiple designers to work on your card.

VistaPrint.com – Very affordable site to order cards from.

OvernightPrints.com – Another decent option for ordering.

Moo.com – One of the best, highest-end cards you can order. Go for the Luxe cards!

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In this lesson you will learn how to create your very own beautifully designed email campaigns and email templates so you can start building an email list of leads, potential clients, or even of current or past clients, so you can keep your firm on the top of their minds for their next legal matter.

S T E P   S E V E N

Create an Email Campaign

GraphicRiver.net – Find a Mailchimp template.

UpWork.com – Find a Mailchimp to PSD designer.

MailChimp.com – Send your emails and schedule them with “Automation.”

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So you think you need a special office or business phone to carry around with you? Think again. With the tools we teach you in this lesson, you will learn how to get a free business phone number that will forward directly to your cell phone, for free. The goal is to make and receive calls directly from your normal cell but with a different phone number – without having to pay for another phone.

S T E P   E I G H T

Get a Free Cell Number

Google Voice – Get a free mobile number from Google.

Google Voice App for iPhone

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Setting up a 1800 number or 855 number can be a great branding tool for your practice because you look more professional and bigger than you actually are. In this lesson, you will learn exactly how to get a professional 1800 number or 855 number and how you can actually forward any calls directly to your cell phone from that number.

S T E P   N I N E

Get an 800 Number

RingCentral.com – Professional phone numbers with directories and menus.

Phone.com – Professional phone numbers with directories and menus.

Fiverr.com – Get a professional voice-over artist to record your greetings and voicemail.

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Want your practice to look a lot bigger and more professional instantly? You can, with a virtual receptionist. Your clients will think you have some big law office – without having to even lease any office space. The idea is that when someone calls your office, a live secretary answers the phone professionally and exactly how you want them to answer the phone. 

S T E P   T E N

Virtual Receptionist

CallRuby.com – One of the most popular answering services for attorneys. Use coupon code PANTHERSOFTWARE to get free activation (a $95 value).

LiveAnswer.com – Another answering service option.

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In this final lesson, you will learn how to blog correctly so you can increase traffic to your site so you can get more natural organic traffic flowing to your site that will convert to more leads and sales for your firm.

S T E P   E L E V E N

Start a Blog

UpWork.com – Get a WordPress developer to build a WordPress blog for you.

WordPress.com – The easiest platform for blogging. Install your own WordPress blog yourself.

WordPress SEO Plugin by Yoast – A must-have for anyone serious about getting traffic from their blog.

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